Business Reply Mail
Encourage your customers to respond to offers.
For an annual permit fee, a business reply mail (BRM) permit is available for distributing business
reply cards, envelopes, self-mailers, cartons, and labels through the post office. This product is perfect for surveys, warranty cards or simply requesting a response from the receiver that allows them to not have to pay for postage.
Business Reply Mail® (BRM) uses preprinted First-Class Mail® pieces for which you, not your customer, pay the return postage. The BRM permit holder guarantees payment of First-Class Mail postage plus a per piece charge for only the pieces returned by the post Office.
Basic BRMAnnual permit fee of $150.Per piece charge of $0.60 plus First-Class Mail postage. Paid through an advance deposit account or by cash/check on delivery.
Postage cost per piece:
First-Class postage + 60¢
Letter (1 oz.): 37¢ + 60¢ = 97¢
Card Rate: 23¢ + 60¢ = 83¢
There are many requirements from the Post Office for creating and printing a BRM. The BRM panel can be created by the Post Office for free, and we can take care of getting that setup for you. The piece must conform to a specific format and size to qualify as BRM, including a unique ZIP+4 code assigned by the USPS and for different sizes are different art requirements. Proofs for regular BRM should be approved by the USPS before printing. Proofs for Qualified Business Reply Mail (QBRM) must be approved by the USPS. On the reverse is a layout example for a BRM envelope. BRM pieces distributed in automation rate mailings are required to meet automation compatibility standards. BRM templates are available on the Postal Explorer web site at http://pe.usps.gov by selecting “Mailpiece Design” in the left frame.